Mike Cooch - Content Blitzkrieg1Mike Cooch – Content Blitzkrieg

Easily create a content plan to build your brand, create first-position relationships, and sell more!

Your Instructor

Mike Cooch

Mike Cooch, is a “serial entrepreneur” who generates 6-7 big ideas before breakfast (conservative estimate) each day.

Mike has a Texas-sized passion for entrepreneurship. He has founded successful, seven-figure businesses in technology services, agency services, publishing, and ecommerce (and flopped on a variety of attempts as well…keepin’ it real!).

His businesses have been named to the INC Magazine List of Fastest-Growing Companies three years in a row, and were also nominated as a Best Place to Work in their respective cities.

He has an MBA from Babson College (the #1 ranked entrepreneurship school in the world 24 years running – go Beavers!), where he has been a regular guest lecturer on the topic of ‘Managing a Rapidly Growing Business’, and a BS in Finance from Colorado State University.

He has three amazing children, is an avid skier, hiker and traveler, and is his adopted hometown of San Diego.

Course Curriculum

Welcome from Mike Cooch
  • Welcome from Mike Cooch (2:46)
  • Register for the ‘Office Hours’ Calls
System Overview
  • Content Blitzkrieg System Overview (35:47)
  • Update to the Frameworks (9:33)
  • A Walkthrough of My Content Blitzkrieg Workflow (18:05)
  • Idea Generation Prompts
  • Origin Story Framework
  • Purpose Story Framework
  • Positioning Story Framework
  • Transformation Story Framework
  • The Leverage Selling Storytelling Structure
  • Common FAQ’s to Address in Your Content
  • Universal Objections Reference
  • Headline + Subject Line Writing Guide

Proof Content

Mike Cooch - Content Blitzkrieg2

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