Description
Bretty Curry – Smart Amazon Ecommerce
NEW FOR 2023
Quickly add 10–15% in revenue to your ecommerce brand:
Launch (or scale) onto Amazon in as little as 2 weeks using the proven system from a $150 million/year agency.
Get A-to-Z instructions from Amazon expert Brett Curry on how to set up a high-converting storefront, manage product logistics & use his advanced marketing tactics to unlock the world’s largest ecommerce marketplace.
What You Get:
MODULE 1: Crucial Cornerstones Of Amazon Ecommerce
- The Goal
- “It’s Not Too Late to Get On Amazon”
- Making Sales vs. Building a Brand
- Amazon as a Primary or Secondary Channel
- Building Customer Loyalty
- Getting Familiar WIth Amazon
MODULE 2: Preparing Your Launch Roadmap
- “Our Brand and Our Customer That’s Our True North”
- Keyword Research
- Keyword Research Template
- Competitor Research
- Refining Keyword Research
- Listing Optimization
- Listing Creation
- Review Acquisition
- “It All Begins with Keyword Research”
MODULE 3: Managing Amazon Logistics
- “You Got to Sweat the Small Stuff”
- Account Setup
- Seller Fees & Reimbursement
- Average Cost of Amazon Fees
- Customer Service & Messaging
- Account Settings & Returns
- Managing Shipping, Labeling, & Prep
- Account Health
- “The Devil is Truly in the Details”
MODULE 4: Setting Up Your Amazon Storefront
- “I Look at the Storefront As a Litmus Test”
- Amazon Storefront Overview
- Storefront Buildout
- A+ Content Overview
- A+ Content Buildout
- Brand Story Overview
- Brand Story Buildout
- “It’s All About Your Brand”
MODULE 5: Amazon Marketing
- “If You’re Not on Amazon, Someone Else is Getting that Sale.”
- Amazon Sponsored Ads
- Components of Sponsored Ads
- Sponsored Product Ads
- Sponsored Brand Ads
- Sponsored Display Ads
- Brand Defense Ads
- Optimizing Your Ads
- Optimization: Bulk
- “Start With the Simple Things”
MODULE 6: What Success On Amazon Looks Like
- “Data is Only Valuable If You Take Action”
- KPIs: Knowing What to Measure
- Account Health Audits
- Quarterly Growth Audits
- “What Story is the Data Telling Us?”
MODULE 7: Advanced Amazon Strategies
- “Test, Test, Test, and Re-Test”
- Amazon Demand Side Platform (DSP)
- Google to Amazon
- Converting Search Terms and ASINs
- “Whatever Your ‘Why’
- Amazon Can Help You Get There Faster”
Sale Page: Bretty Curry – Smart Amazon Ecommerce
