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Khrystyna Grynko – BigQuery

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Description

Learn to automate insightful reports with Google’s lightning-fast analytics data warehouse.
Online course:

Google BigQuery for Marketers

By Khrystyna Grynko, Head of Data @ Better&Stronger

Course length: 2h 9min

Some of the companies that train their teams at CXL Institute:
In a world that increasingly rewards marketers who can turn data into insight…

…learning BigQuery opens a world of possibilities for you and your team.

Pouring hours into painstaking manual reports? Trying to analyze data that lives in different places?

After taking this course, you’ll be able to automate your reports and reclaim hours of your time.

And since BigQuery makes it easy to get all your data in one place you’ll be able to deliver fascinating insights and ideal solutions that will impress your stakeholders.

Affordable, approachable and lightening-fast, BigQuery is the ideal tool for non-technical and technical marketers alike.

We’ll start with the very basics, so don’t worry if you’ve never typed a line of SQL, the language you’ll use with BigQuery.

By the end, you’ll be able to connect and analyze huge datasets quickly. So you can produce valuable insights for your stakeholders on demand.
Introduction video (2 minutes)
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After taking this course, you’ll…

Understand the possibilities and limitations of Google BigQuery — so you know the exact benefits you and your team should expect
Define and build your data structure schema and create your BigQuery datasets, tables, views and queries
Know the best ways to import your data into BigQuery for every situation
Uncover unique insights from Google Analytics by analyzing your data with BigQuery
Be able to build powerful dashboards in Google Data Studio and detailed reports in Google Sheets

Participants at any level of digital marketing expertise will get value out of this class.