Description
Escape Velocity Coaching Program By Kevin Rogers – Instant Download!
What if there was a proven plan that made it
easy to launch a freelance career from
scratch?
It’s time to stop “winging it” and
take the guess-work out of freelancing.
Getting started and landing those first clients is the hardest part.
That’s why I created Escape Velocity.
It’s a step-by-step training program on how to kickstart a freelance career, attract quality clients, and confidently deliver great work.
 |
 |
 |
| Joshua Bowen
“I officially got my first client! |
Wahida Lakhani “Gah!! I got it! I just heard the news. The client has offered me the work at the full rate! Thank you so much for your guidance and advice!” |
Alex Weatherill “Escape Velocity demystified the entire freelance process and showed me that even with ZERO knowledge you can still make it work.” |
Ever wonder why some freelancers are
flooded
with high-paying clients while others stay
trapped
in ‘side hustle’ mode?
Why some copywriters are booked months in advance – even during tough times – while others constantly worry about where their next gig will come from?
I remember when I first launched into freelancing. I got sucked up into that “Information Spiral of Death.” I took course after course. Read book after book. Until a successful freelancing friend stopped me in my tracks when he said…
“You’re learning all this stuff. But do you want information? Or do you want to actually work?”
He was right. I had spent an entire year learning everything I could about copywriting and practicing alone at my kitchen table…
… But I was still completely lost as to how to land paying clients.
What should I be writing?
How do I create my portfolio when I’ve never had a client before?
How do I even know what a GOOD sample looks like?
What would I charge?
How do I collect the money?
What if someone says ‘yes’ and I’m in over my head?
What if my copy doesn’t perform?
And a hundred more unanswered questions standing in the way of creating escape velocity towards the freelance lifestyle I was dreaming of.
When I looked for help, it seemed like there were a ton of coaching programs out there designed to help existing, established businesses…
But none for new freelancers looking to prove the model and simply get paid good money for their freelance skills.
I didn’t need help scaling a massive business machine, I just need help getting STARTED with those first few clients. I needed expert guidance, and a proven plan to help me kickstart a sustainable business.
I was a recovering entertainer, so I had almost zero business skills.
I knew I couldn’t figure this out on my own.
I needed a SYSTEM to help me find clients and get paid for doing work I loved.
A system that would help me ditch the cheap, inconsistent hourly work and land REAL projects.
One that would help me develop the confidence I needed to deliver copy that works and charge good money for it.
To proudly wear the badge of “professional copywriter.”
That was the dream.
And most of all, I needed proof that I could actually make a real, consistent living with my copy skills. That my dream wasn’t just some wishful fantasy.
It wasn’t until I found an industry veteran who was willing to hold my hand, and guide me step-by-step that I realized I truly COULD launch and grow a successful freelance career.
Now, over a decade later, I can easily identify the things that would have made that whole awkward journey a heck of a lot easier. Like…
… A proven plan that’s already worked to help other freelancers launch a profitable career…
…. A way to focus and not get distracted by more information that doesn’t solve ‘right now’ challenges …
… A pricing and sales strategy that brings a constant flow of qualified leads and shows how to sell services like a pro…
… A clear process to take the guess-work out of working with clients, so I don’t have to “wing it” each time a new gig comes along…
… A seasoned pro to hold my hand throughout the entire process, keep me accountable, give me feedback, and help me develop confidence in my skills to deliver great work…
…Most importantly, a clear, step-by-step system to take me from part-time side hustle to well-paid freelancer who confidently wears the badge of “professional copywriter.”
That’s exactly why I created
The Escape Velocity Program
To give new freelancers a clear roadmap to success as they build confidence in their skills and launch a freelance career from scratch.
To give them a “friction free” path to starting their business, landing quality clients, and getting paid great money to do work they love.
To give them the tools they need to manage clients and deliver great work like a pro.
And to give them a guide who’s been ‘in the trenches’ to give feedback and show them the way…
Someone who knows how to get past the sticking points when ‘self sabotage’ mode kicks in, imposter syndrome rears its ugly head, or they run into tough obstacles that slow them down.
“Before Escape Velocity I was floundering around and devouring free content from all over. I knew I needed a course, a coach to guide me. But I just didn’t know where to go or who I could trust.
Escape Velocity gave me a great framework to laser focus on and so much more – exposure to an amazing community with writers of all levels, direct access to pros, and confidence that I CAN do this despite what everyone else is telling me IRL. Seriously thank you so so much.”
Escape Velocity is designed to bridge the gap between first discovering the exciting world of freelancing, and proving that you’re ‘good enough’ to get paid well by great clients.
It’s built to give you complete control over your income – even during tough times – by helping you launch a “future proof” freelance business.
So if you feel like you’ve been absorbing courses, training, and resources like a sponge – but struggle to find a foothold to safely and successfully launch your freelance copy career – then Escape Velocity was made for you.
“With Escape Velocity I finally saw freelancing as a system with separate parts (outreach, sales and delivering the copy). And the only way to master it is to get started.
It was a great experience.
Plus learning with fellow students and seeing their progress really inspired me to take action.”
When You Finally Have A Plan You Can Trust,
Launching Your Freelance Career Is Easy…
If you don’t know me, I’m Kevin Rogers, founder of Copy Chief and Escape Velocity.
I spent over a decade serving clients as a freelance copywriter, and I still remember how impossible it seemed to get those first few clients.
I went from my very first gig – stumbling through a simple email project for 300 bucks – to eventually earning $50,000 from a single copy campaign.
Live on stage at Copy Chief Live!
Along the way, I’ve made every mistake possible when it comes to attracting, landing, and delivering projects for clients.
I’m happy to report that, despite all my mistakes, I’ve been able to grow a 7-figure income freelancing, build a solid reputation in the industry, and create fantastic partnerships (and many lasting friendships) in the process.
Looking back, it’s easy to see what I was missing.
- A proven plan to help me build momentum (and cashflow) in my business quickly
- Feedback on my work to help me build confidence in my skills
- Expert guidance to help me avoid the common mistakes that stop many new freelancers from ever getting their business off the ground
Now I help freelancers avoid my mistakes and take the “friction free” path to building a sustainable, successful business.
I got tired of watching new freelancers struggle to get their business off the ground so they could quit their day jobs, spend more time with their families, and live life on THEIR terms.
That’s why I created the Escape Velocity Program – specifically to help new freelancers break through that barrier of finding your first few clients and getting paid to master their copy skills…
And to use my decade of industry connections to put them in the jet stream of the best gigs in the industry – helping them avoid all the low-level stuff and nightmare clients that so many new freelancers get trapped by.
“I’ve made more forward progress in these weeks than I had in a year because never before had anyone taught me how to actually market my services.
Thank you for everything in Escape Velocity. I have spent a lot of money on ‘getting ready to get ready’ and I can honestly say that I have never felt such depth of knowledge and so much passion for launching people as I felt from this program.
I’ve also had some great Zoom calls with other EV members too! The positive attitude is deep with these peeps.”
The program is designed to break through what I call “The Confidence Conundrum” – the vicious cycle of needing confidence in your skills to deliver great work for clients…
… but needing clients to develop that confidence in the first place.
I remember feeling terrified that I’d be in over my head if a client said ‘yes’ to a project I didn’t feel qualified for.
Escape Velocity is designed to let you “borrow” hard-earned confidence from this proven system that has worked for me and thousands of my students inside Copy Chief.
So you can take the guess-work out of applying for jobs and know exactly what clients are looking for in a copywriter. So you don’t feel like you’re “winging it” when you dive head-first into a new project.
We’ve all followed the same clear path to launching and growing successful freelance careers.
And now you can too.
Join me and a hand-picked select group of freelancers as we publicly open the door to Escape Velocity for the first time.
By the end of this 10-week coaching program, you’ll be able to:
- Choose and develop your copywriting “money skills”– the most in-demand copy skills that clients are hiring for right now
- Identify your ‘Unique Copywriting DNA’ so you can find clients that are the best fit for your specific skill set, background, and experience level
- Find clients who need your specific money skills and value your work
- Generate a constant flow of qualified new leads
- Competitively price your services so you always get paid well for your work
- Sell yourself as a professional copywriter so that clients see you as a valued expert
- Design and structure your packages and contracts
- Write and pitch a winning proposal
- Master the sales call and close the deal
- Legitimize your business so clients see you as a respected professional
- Build lasting relationships with driven freelancers who will always have your back
- And more…
PLUS – you’ll get a 90-day “All Access Pass” to the Copy Chief Community Forum. There you’ll have seasoned freelance copywriters answering your questions, giving you feedback on your work, and holding you accountable while you walk through this proven system step-by-step.
You’ll be building a network of talented “battle buddies” – backing you and helping make the process FUN as you join an active community of ambitious and creative freelancers.
There’s a reason our motto is “Nobody Writes Alone.” You’ll have to put in the time and effort of course, but thanks to this private community, I promise we’ll have a heck of a great time doing it!
In fact, I JUST received this message from one of our Escape Velocity students:
In Escape Velocity, I got a client that nearly replaced my monthly corporate salary. The difference is I achieved it working about 20 hours a week, instead of 60 hours a week like I did at my corporate job!
My first client came directly from Escape Velocity. He said he liked the posts and feedback I was giving, and he wanted to hire me. That one job paid for Escape Velocity!
I get messages every week from freelancers like Jess telling they’ve landed fantastic copy clients by using what they learned in Escape Velocity.
Am I bragging a bit?
Absolutely!
I couldn’t be prouder of my students and what they’ve achieved. They’ve proven the model and gotten paid great money to confidently deliver great work to clients they love working with.
Many of them are now their own boss with their own full-time business. Others have chosen to work remotely for great companies. Some are working from home so they can watch their kids grow up. Others are traveling the world with other Copy Chief members as a band of nomadic copywriters.
That’s the beauty of freelancing – YOU call the shots!
Now it’s your turn.
Freelancing is such an echo chamber sometimes, especially at the outset of your career. The EV community was *so* valuable for support, accountability, and to bounce ideas off of.
What’s Included?
| Escape Velocity is a 10-week training program for copywriters who want to launch and grow a sustainable and profitable freelance business from scratch. |
ESCAPE VELOCITY: es·cape ve·loc·i·ty /əˈskāp vəˌläsədē/ nounThe minimum speed needed for an object to escape from the gravitational force holding it down. |
The program includes:
- 5 in-depth training lessons to help you launch your freelance business, find great clients, close the deal, and confidently deliver great work.
- 5 portfolio-building homework assignments to make sure you’re making consistent progress in your freelance career, and help you build real assets for your business
- An interactive training dashboard where you can control and track your progress
- A 90-day “All Access Pass” to the Copy Chief Community where you can get feedback on your copy and a connect with pro freelancers to inspire you and help you overcome tough challenges
- An official “Escape Velocity Graduate” certificate of completion to celebrate your great work
At the end of the 10-week program you’ll have the skills you need to confidently launch and grow a successful and sustainable freelance copy business.
Many of my students land great new clients in the first few weeks!
The EV group has been such an inspiration and motivation. There’s so much spirit and drive here. Not to mention the feedback, ideas and wealth of talent that helps me grow as a copywriter. I didn’t know how to balance my life before EV. Now I feel like I have a plan. EV helped me narrow down a speciality so I can focus my learning and practice. I figured out through EV how to leverage my previous experience to create real value for my own freelance business and the skills I offer my clients.
Here’s how it works…
Over five training sessions, I’ll guide you to…
 |
1. Determining your copywriting specialty
The fastest way to get up and running with new clients as a freelancer is to choose a specialty and put yourself in the jet stream of clients ready to hire copywriters right now. In Session 1 I’ll show you how to use your existing knowledge to choose an in-demand specialty that puts you at a massive advantage over anyone calling themselves simply a “copywriter.” |
 |
2. Choose and develop your #1 “Money Skill”
In Session 2, you’ll match your specialty with a copywriting skill that’s in high demand with clients across the most active niches right now (like email copy, Facebook ads, and pre-sell landing pages). |
 |
3. Price and packaging your services to sell
In Session 3 you will price and package up the samples you create so your client has everything they need to make hiring you an easy choice. |
 |
4. Finding your ideal clients and pitching them your services
In Session 4 we’ll learn how to find clients who desperately need your money skill and meet are willing to pay good money for it. We’ll walk you through the outreach process to get in front of them, and put together a professional proposal that positions you as a respected, expert professional. |
 |
5. Connecting with your best clients and closing the deal
In Session 5 you’ll meet freelancers who recently launched their own careers through my flagship program, Real Free Life, and are now commanding top dollar with their specialties. Some have become so successful in a short time they are no longer accepting new clients because their calendars are completely booked. You’ll get the step-by-step playbook for what to say, and what not to say to close the deal with new clients. |
After every training session, you’ll have a full two weeks to complete the assignments and create the assets for your freelancing business.
“The community at Copy Chief and Escape Velocity are both amazing and nurturing and unselfish. Qualities that are often promised, but rarely delivered.
I’m new to copywriting, but have always been self-employed. It was refreshing to hear about focusing on the Money Skills, rather than a kind of amorphous copying copy approach to success.
A big takeaway for me was ditching the dozens of copy advisors in my Inbox, realizing that everything that I need is right here.
Thank you for this program and amazing community. This place that feels like home.”
 |
 |
| “There is no better place to be, and no better people to be around for this journey, than Copy Chief, Escape Velocity, and everyone here.” | “I’ve purchased 3 other freelancing courses in the past and my aha moment with Escape Velocity was that I don’t need to write long-form sales letters. I can start with my specialty (email) and still earn good money.I also slapped myself when I saw how much others charge per email. No way I’m gonna charge less going forward now that I know how to set my prices.” |
The feedback inside of Escape Velocity was so helpful. I learned to feel confident in what I knew instead of worrying about what I didn’t know. It eliminated a lot of my imposter syndrome. Plus, I don’t worry about getting clients anymore. What I learned inside Escape Velocity, stacked on top of the support this network gives each other, I know I’ll always be able to get work. When prospecting, I’m sending out fewer inquiries than I used to, but they are so much better, and they get results.
This is the real deal. A system that’s been proven, tested, and successfully launched profitable careers for thousands of freelancers.
To be clear, the Escape Velocity program is not me simply showing you how it’s done. You’ll be putting the lessons into action in real time, so that by the end of it you’re already implementing and seeing the results.
I have seen this program change lives and careers. There’s nothing else to say, except:
Escape Velocity is a game-changer for anyone who wants to launch and grow a successful, sustainable freelance copy career.
Me and my co-coaches are going to personally help and guide you through the course. You’ll learn exactly how to find clients who need your money skills, price and sell your services, and deliver great work you can be proud of.
Escape Velocity is not only about getting paid for your copy skills. It’s also about how YOU think about yourself, your skills, and your ability to take control of your income and your life for the long run.
So if you’re…
- Tired of struggling to find clients
- Tired of getting underpaid
- Tired of winging it and feeling ‘in over your head’
- Tired of wondering if your work is “good enough”
- Tire of worry about where the next project will come from
- Tired of wondering what to charge
- Tired of panicking when someone asks you for samples or your rates
- Tired of attending conferences and events and feeling like you haven’t made progress you’re proud of
- Tired of stumbling forward on your own without someone who’s done it all before to help
- Tired of seeing people with less drive and ambition than you build successful freelance careers
Then Escape Velocity will give you the tools, the plan, accountability, and the hands-on coaching to launch a profitable and sustainable freelance career and start getting paid good money for your copy skills.
Plus, it will put you into a network of other successful and supportive freelancers who’ve made the leap and are reaping the rewards.
If this feels like a good fit for you, claim your spot by clicking the link below.
Will you become my latest success story?
I can’t think of a reason why not.
Our session together will begin in January 2021
I look forward to seeing you there.
Sincerely,
Kevin Rogers
The Chief
“My biggest takeaway from Escape Velocity is how to write these copywriting “money skills” It’s less daunting than a sales page, much easier to specialize, and the perfect step-one service to offer clients. Before EV I didn’t know much about the money skills, but now I enjoy writing them! I also now stay consistent with publishing authority content every week and writing copy every day. EV showed me how important it is to “put in the reps” and not just stay in the knowledge and learning phase.”
“Final update after Escape Velocity – the client deal is finalized. Escape Velocity achieved!”
“Here’s what I took away from Escape Velocity:
1. Consistency/process is the key to getting Momentum.
With limited time and energy, 30 minutes in the calendar beats random motivation every time (duh!). Escape Velocity has forced me to figure my process out.
2. The power of the right people/community.
Before EV, I was too scared to ask questions or comment on anything in the forum. I’ve done a lot of the training but never posted any work for critique.
Well after watching fellow Escape Velocity members, Rachel, and Kevin in action, my perspective has changed. I’ve realized that engaging with the right people and getting useful feedback can be like steroids for your skills and momentum. Moving forward I will be engaging way more in the Copychief community, even as a total beginner!
3. Backstage Pricing and confidence.
What happens if they don’t want your package of 5 ads? Or the projects shifts from email to facebook? How do you price it out and have the confidence to stick with your numbers? Backstage pricing has given me the framework to figure out the right pricing even if the clients needs shift. It’s also given me the ability to have confidence in the pitch.
Thank you for this amazing program! Looking forward to going through it again, and again, and again!”
Escape Velocity Coaching Program By Kevin Rogers, what is it included (Content proof: Watch here!)
- EV Welcome
- Introduction
- Escape Velocity Week 1
- Escape Velocity Week 2
- Escape Velocity Week 3
- Escape Velocity Week 4
- Escape Velocity Week 5
- Call
