Description
Data Storytelling for Business By Diedre Downing – Instant Download!
Data Storytelling
for Business
Self-Paced Online
Master impactful data storytelling skills at your own pace through an engaging video-on-demand course
We train the world’s leading organizations
About the course
Data storytelling is an approach for presenting data in a way that is tailored to the needs of a specific audience. The best data stories are insightful, compelling and inspire the audience to take action.
Our Data Storytelling for Business course provides learners with a solid grounding in fundamental data storytelling learning concepts.
By the end of the course, learners will have the skills needed to produce impactful data visualizations layered with compelling narratives.
“This training completely changed the way I think about presentations and how to do them. It brought a world of knowledge, in terms of design and storytelling. It was three days of engaging and interesting learning that I will 100% use in my daily work. I highly recommend it to whomever has to do presentations to different stakeholders”
Ana Rodrigues
Cisco, Senior IT Asset Manager
“Data storytelling is of real value to individuals in any function of a business. There is some great insight on how to land a clear and succinct message around complex data. Will be using this from tomorrow!”
David Carling
Cisco, Delivery Manager
“This data storytelling for business course will certainly add value to my work. I will never look at data presentations the same way again. I am looking forward to applying my learning right away! This was simply transforming and will make creating presentations more exciting!”
Meliza Aberin
World Vision Foundation of Thailand, Resource Development Consultant
Learn how to effectively
present data
Transform your charts and confidently convince your audience using your insights.
Before
After
Meet your instructor
Diedre Downing is an accomplished educator and data visualization keynote presenter, bringing over 15 years of teaching and facilitating experience to the StoryIQ team.Prior to joining StoryIQ, Diedre led the development of virtual training programs for over 100,000 educators as part of her 14-year tenure at the New York City Department of Education.
Course Curriculum
Welcome
- Course Introduction
- Data Storytelling for Business Course Workbook
- About your Instructor
Putting your Audience First
- The Four Keys of Data Storytelling
- Defining and Focusing on Your Audience
Visualization Design Principles
- Design Principles Introduction
- Chart Junk
- The Cleveland & McGill Scale
- Pre-Attentive Attributes
- Gestalt Laws
- Design Principles in Action
- Design Principles Conclusion
Data Visualization Best Practices Part I
- Data Visualization Design Introduction
- Impact Metrics
- Tables
- Bar charts
- Pie Charts
- Line Charts
Data Visualization Best Practices: Part II
- Scatter plots
- Small Multiples
- Use of Color
Workshop: Part I
- Step 1: Understand Your Audience
- Step 2: Data and Visualizations
Narrative
- Narrative Introduction
- Storytelling Titles
- Vertical and Horizontal Flow
- Presentation Medium
- Presentation Assembly
- Presentation Delivery
- Course Conclusion
Workshop: Part II
- Step 3: Preparing a Data Story
How To Videos
- Line Chart Enhancements
- Creating a Bullet Chart
- Creating an Impact Metric
- Creating a Slopegraph
- Enhancing Bar Charts
- Creating a Scatter Plot
- Creating a Staged Line Chart
Example Solutions
- Examples: Chart Enhancement Practice
- Sample Yellevate Solution
Data Storytelling
for Business
Online Self-Paced
Course Inclusions
- 3 hours of
on-demand video - 50-Page
Course Workbook - Practice
Assignments - Reflection
Activities
Upskill your entire team
Equip your team with the skills needed to present compelling
data stories with rich insights that drive business growth.
